Privacy & Cookies Policy Statements

We are one of Ireland’s premier online meat delivery services and a division of Dawn Meats, who have been supplying Ireland’s food industry for over 40 years – from the best restaurants and hotels to well-known retail outlets. The Premium Butcher has been offering that same high-quality service to all Irish households for the past 15 years.  Our aim is to show that buying restaurant quality Irish meat online can be an easy and stress-free experience. 

We take our data obligations seriously at The Premium Butcher and as such, want to share with you the steps we take when managing your personal data.

We Respect your Privacy
This policy sets out the basis on which any personal data the business collects from you, or that you provide to the business, will be processed by us.

It explains what information we collect, how we use it, who we share it with and how we protect it. It also details the rights available to you in relation to how we hold and use your personal data, how to exercise those rights, and what to do if you require more information or wish to make a complaint.

This privacy notice applies to all personal data we hold. For example, we may hold information about current and previous suppliers and customers, prospective suppliers and customers and competition entrants etc.

Why we collect your personal data

We collect your personal data so that we can manage our relationships with you. Activities that we require personal data for include:

  • Performance and maintenance of a contract
  • Provision of other services
  • Improving our existing products and services
  • Developing new products and services
  • Responding to requests and providing information
  • A range of other activities which we are obligated to undertake, or which we have gained consent to complete.

We ensure that any information we collect relates to the purpose for which it is obtained.

 Types of personal data we hold

You can access and browse our site without disclosing any personal data (See Cookies policy for further information).

However; the business may collect and process the following data about you:

  • Information about you and your business: this includes, but is not limited to; enquiry forms, email links, posting material or requesting further services, your current and past products ordered
  • Information about how you use products & services supplied by us

We collect most of this information directly from the individuals that we interact with, when they contact by telephone or electronically. We may also obtain information about individuals from external parties.

Security of your personal data

We keep our computer systems secure by following legal requirements and international security guidance. We make sure that our staff are trained on how to protect personal data. We ensure that our processes clearly identify the requirements for managing personal data and that they are up to date. We regularly audit our systems and processes to ensure that we remain compliant with these policies and obligations.

Our site uses secure server software to protect your information whenever you place an order or access your account information. This software encrypts all information you input before it is transferred, to minimise the risk of the data being intercepted before it is received by our systems. We also follow a tight security procedure as required under Data Protection legislation to protect the information that we store about you from unauthorised access.

Credit Card Security

We work to protect the security of your information during transmission by using Secure Sockets Layer (SSL) software, which encrypts information you input. We do not store your credit card numbers when you place an order, nor do we allow you to store this number in your account. Of course, we transmit the entire credit card number to the appropriate credit card company during order processing. It is important for you to protect against unauthorised access to your password and to your computer. Be sure to log off when you finish using a shared computer.

How we may use your personal data

The business may use information held about you in the following ways:

  • Providing requested information about products
  • Setting up new accounts and billing details
  • Monitoring product usage
  • Generating and sending invoices
  • Monitoring payment activity and managing debt
  • Discussing and responding to requests for information or general queries
  • To enable us to comply with any legal or regulatory requirements
  • To protect or enforce our rights or the rights of any third party
  • In the detection and prevention of fraud and other crime
  • For the purpose of safeguarding someone’s vital interests, national security, responding to statutory obligations or requests from the courts and enforcement authorities.

When you place an order through our site, we will require your name, email address, credit/debit card number and card expiry date. Without this information we will not be able to process your request or notify you of acceptance of your order. A contact telephone number is also required so that we may contact you if there is a problem with your order. We may, unless you advise us otherwise, pass this contact number to our couriers or other agents in case they need to contact you to arrange the processing or delivery. On completion of your order, unless you advise us otherwise, a customer service representative may contact you via email or otherwise in relation to your order.

When you register with us you can select whether you would like to be sent notifications of special offers, promotions and other correspondence from us via email. If you would like to receive these notifications you must select the tick box on the registration page. If the box is unchecked you will not receive these notifications. If, in the past, you have chosen to be notified and you no longer wish to receive mailings from us, please send an email to and we will remove your email address from our records.

How long we keep data

Information collected by us will be held for as long as it is required for the purpose it was collected and to protect our business and rights. By law, we are required to keep certain types of information for a specific period of time. The length of time we keep your personal data depends on the type of information and the purpose for which it was obtained.

Who we share information with

We may share your personal data with, or disclose your personal data to, the following categories of third party:

  • Agents, customers or suppliers: These are persons or companies we have contracts with to provide products or services that we use in conducting our business, including managing our relationship with our customers. In many cases, they will be within the European Economic Area (EEA) but in some cases they may be outside the EEA. We will only share or disclose to these parties the information that they need in order to provide the products or services and will require those parties to ensure that the information is always adequately protected.
  • Professional advisers: we may share or disclose personal data to professional advisers we may engage for any reasonable purpose in connection with our business, including assistance in protecting our rights
  • Other external bodies: in certain circumstances, we may be required by law to disclose personal data to external bodies, such as local authorities, government departments or the Garda Siochana/PSNI. In these cases, we will only disclose the minimum amount of information required to satisfy our legal obligation. However, once the information is disclosed, we will not be able to control how it is used by those bodies.

We may wish to pass your details to trusted third-parties that we believe may be of interest to you. We will always ask for your consent before doing so.

How we address your rights

We capture, store and process your personal information to provide you with a range of services. You have a range of rights available to you to give you confidence that your information is appropriately managed.

The rights that you have available to you include:

              >Gaining access to your personal data: you are entitled to receive, on request and free of charge, a copy of all your personal data that we hold. There are some limitations to this right e.g. if the data also relates to another person and we do not have their consent to disclose it, or if the data is subject to legal privilege. Where there is data that we cannot disclose, we will explain this to you.

              >Ensuring that your data is accurate: Our aim is to ensure that the data we hold about you is correct and up to date. From time to time we may contact you to verify the information that we hold. You may also contact us to correct any errors that you notice.

              >Granting or Removing consent: Where we require your consent for any processing, for example, to provide you with direct marketing communications, we will clearly explain what the consent is for, and any consequences of giving or refusing consent, and will provide that consent can only be given by way of a positive action by you. We will also ensure that you are able to withdraw any such consent at any time.

               >Activities that require consent: In order for us to carry out certain activities using your personal data, we may need to ask for your consent. For example, in order to allow us to make contact with you via email or SMS to make you aware of new products that may be of interest to you, we need you to have provided us with prior consent to do so.

              >Restricting processing of your data: You have the right to request us to restrict the processing of your personal data in certain circumstances, for example, if there is a dispute over our rights to carry out specific processing activities or where you do not want us to delete data. We will respond promptly to your request and will provide an explanation of we cannot fully comply.

              >Deletion of your data: In certain circumstances, you may have the right to have some or all of your personal data deleted from our records. This is sometimes referred to as the ‘right to be forgotten’. This may occur if, for example, we retain data which is no longer required by us, or if you withdraw consent. If you continue to have a relationship with us, we must retain data we need to manage this relationship. We will respond promptly to your request and provide reasons if we object to the deletion of any of your personal data.

              >Moving your data: where it is possible for us to provide it, you have the right to receive a digital copy of the personal data that you have provided to us.

              >International transfer of data: In certain circumstances, we may transfer your personal information internationally, including outside of the European Economic Area (EEA). Should we do this, we ensure that all transfers are made in accordance with data protection law and that your data will be given an equivalent level of protection that it has when it is being managed within the EEA.

How to contact us

If you have any queries or comments about this privacy notice or anything Data Protection related, please contact: 

You can also write to us at:

GDPR Executive,
Dawn Meats,
X91 HRR3
Telephone: +353 51 309200

How to make a complaint

If for any reason you have a complaint about our use of your personal information, or you are unhappy in any way with the information we provide to you, we would like you to contact us directly so that we can address your complaint. You can contact us using the information provided above.

If you remain unsatisfied with our actions, you have the right to lodge a complaint with the Irish Data Protection Supervisory Authority. More information about how to do so can be found at:

Changes to our Privacy Notice

We will occasionally make updates to this privacy notice. Any changes we make to this privacy notice in the future will be posted on this page and, where appropriate, notified to you by e-mail or any of the contact details we hold for you for this purpose. We encourage you to periodically review this notice to be informed about how we use your information.


Cookie Policy

This cookie policy relates to

What is a cookie?

A cookie is a small text file that may be stored on your computer or mobile device, that contains data relating to a website you visit. It may allow a website “remember” your actions or preferences over a period of time, or it may contain data related to the function or delivery of the site. Cookies can be set by the owner of the website or in some cases by third party services the website owner allows to present other information, run content or provide other functionality such as analytics.

Cookies can be either temporary (session cookies) or permanent (persistent cookies). Cookies enable the business to estimate our audience size and usage patterns; to store information about your preferences; and so allow us to customise our site according to your individual interests; to speed up your searches and future activities and experiences on our sites; to recognise you when you return to our sites; enabling you to shop on line and storing items as you add them to your virtual shopping basket.

We also use cookies to compile anonymous, aggregated statistics. We cannot identify you personally from this information.

How are cookies used on these sites?

The table below explains the cookies we use and why.



Expiration Time


Universal Analytics (Google)




2 years (Used to distinguish users)

1 minute (Used to throttle request rate)

24 hours (Used to distinguish users)

These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone, including the number of visitors to the website and blog, where visitors have come to the website from and the pages they visited.

Read Google’s overview of privacy and safeguarding data




This cookie is used to store the language preferences of a user to serve up content in that stored language the next time the user visits the website.

Functional Cookies







2 days

To track your cart where purchasing from our site is available




This cookie is set by Youtube and is used to track the views of embedded videos






























5 months



























1 year




This cookie is set by Youtube and used to track the information of embedded Youtube videos on a website



This cookie is set by Facebook to deliver advertisement when a user is on Facebook or a digital platform powered by Facebook advertising after visiting our website


This cookie is set by Facebook to show relevant advertisements to the users and measure and improve the advertisements. This cookie also tracks the behaviour of the user across the web on sites that have Facebook pixel or Facebook social plugin


Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.


Third Party cookies

Third party cookies are cookies set by someone other than the website owner for purposes such as collecting information on user behaviour, demographics, or personalised marketing. When using our websites, you may encounter embedded content, such as YouTube videos. These websites and embedded content may use their own cookies. We do not have control over the placement of cookies by other websites, even if you are directed to them from our websites.

How do I manage cookies?

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how you can control and/or delete cookies, visit

To find information relating to other browsers, visit the browser developer’s website. To opt out of being tracked by Google Analytics across all websites, visit: